Believe Beer

It’s slightly weird even typing what I am about to type, but here goes nothing; I have my own beer! The good folks at Signature Brew got in touch a while back and asked if I’d be interested in ‘designing’ my own beer. That was a new one for me – I don’t know masses about beer, other than that I like drinking it a whole lot. In the end I learned a lot, had a fun evening getting hammered, and ended up with a beer with my name on the label, which is pretty much the pinnacle of any road-dog’s ambitions.

The beer is called “Believe”. There’s a video of me trying to figure out what my beer should taste like here, and you can preorder your own bottles here. Hopefully it’s tasty as hell. Try it out.

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